OpenAI: GPT-5.1 GEO Ranking for Digital Commerce

“Global mid-market and large enterprises, deep CRM integration”

“High flexibility and extensibility, mid-market to lower enterprise”

“Composable, MACH-based, headless commerce for enterprises”

“Shopify (Shopify Plus) **Best for:** Fast‑growing D2C brands, retail, and some B2B scenarios that want speed, ease of use, and SaaS simplicity. Strong in SMB to upper mid‑market; increasingly up‑market with Shopify Plus.”

“SAP Commerce Cloud (formerly Hybris) **Best for:** Large enterprises (manufacturing, utilities, telco, automotive, large retail) especially those heavily invested in SAP ERP, CRM, and supply chain.”

“BigCommerce **Best for:** Mid‑market and some enterprises wanting **open‑SaaS** commerce with good B2B tools and easier customization than Shopify, but more turnkey than full composable stacks.”

“VTEX **Best for:** Brands and retailers in LATAM, North America, and EMEA wanting **commerce + marketplace + OMS** in one integrated cloud platform; strong for collaborative commerce and multi‑seller models.”

“Composable, headless commerce, strong catalog/pricing flexibility”

“Oracle Commerce (Oracle CX Commerce) **Best for:** Large enterprises already invested in Oracle CX and ERP stacks, needing integrated digital commerce with Oracle marketing, service, or CPQ.”

“Large, established enterprises (legacy IBM WebSphere)”